Axis Bank

Features and Benefits of Axis Bank

Axis Bank offers personal and corporate banking services to its customers. Some features that set it apart from other banks are listed below:

• Largest ATM Network: Amongst the private sector banks in India, Axis Bank offers the largest ATM network. An Axis Bank ATM can even be found at an altitude of 13,200 feet. In 2003, the UTI Bank launched the world’s highest ATM in Thegu, Sikkim.
  
• International Presence: Apart from over 4,000 domestic branches, Axis Bank also has eight global offices with branches in countries like Singapore, UAE and the UK and cities like Dubai, Dhaka, Abu Dhabi and Sharjah.
• Biometric KYC: Axis Bank was the first Indian bank to introduce bio-metric KYC documentation. The banks allow KYC verification using fingerprint scanning for their products and services. Moreover, the bank also introduced e-KYC in collaboration with Visa Inc.
• Premium Customer Services: Axis Bank is known for its top-class customer service. The bank responds to its customer’s queries through the several helpline numbers issued by it. Over the years, Axis Bank customers have reported strong trust and high satisfaction with the bank.
• Wide Range of Products: Axis Bank offers a one-stop banking solution to its customers. It does so by providing all the leading banking products and services so that the customers do not have to knock on the doors of any other bank. The bank caters to every financial need with services from branch banking to mobile banking and products from deposits to Digital Rupee.

Axis Bank – An Overview

The popularity of Axis Bank loans is a testament to the bank’s stronghold in the Indian financial sector. Formerly known as Union Trust of India (UTI) Bank, it is the country’s third-largest private sector bank. The bank was promoted in 1993 and officially adopted the name ‘Axis Bank’ in 2007. Headquartered in Mumbai, the bank extends retail and corporate banking services today with top-class industry standards. With appealing ad campaigns and the trademark burgundy theme, Axis Bank has branded itself as one of the premium banks in the country.

Axis Bank is amongst the select financial institutions which enjoy domestic and international presence. The bank enjoys the backing of the Administrator of the Specified Undertaking of the Unit Trust of India (SUUTI) and Life Insurance Corporation of India (LIC) as its promoters. Axis Bank offers full financial services to Large and Mid-Corporates, MSMEs, and Agriculture and Retail Businesses.

Products Offered by Axis Bank

Axis Bank offers a plethora of competitive products to cater to its customer’s needs. The bank provides Retail, Business, Agri and Rural Banking products at par with industry standards.

• Accounts – A bank account is required for almost everything in a digitally booming world. To avail of every service today, one needs a bank account. Axis Bank provides several account options, depending on your personal needs. Popular account categories include Savings, Current, Salary, Pension Disbursement, and PPF Accounts. The bank also has a unique Silver Lining Program allowing senior citizens to open a savings account.  
• Deposits – Axis Bank offers all kinds of interest-bearing deposit services to its customers where they can store their funds and earn additional income. Fixed Deposits, Recurring Deposits, Tax-Saver Fixed Deposits, and Auto Fixed Deposits are offered by the bank.
• Loans- In times of credit requirements, a wide range of Axis Bank loans can be availed at attractive interest rates. Axis Bank loan applications can be submitted online and offline. The bank also provides an online calculator to help its users check their loan eligibility and obtain easy EMI schedules on their loans. A wide range of Retail loans like Personal loans, Home loans, and Business loans, as well as Rural loans like Tractor loans and MSME Samriddhi loans, are offered by the bank.
• Cards- The bank issues various types of Credit cards, Debit cards, Prepaid cards, and Commercial credit/Debit cards. These cards simplify the transaction process for its customers and encourage cashless payments. Axis Bank cards also come with exclusive offers to attract prospective customers. 
• Fastag- Every vehicle owner uses Fastag today. It is an RFID-based toll collection system where the toll amount is debited directly from the bank account linked to it. Axis Bank issues Fastag to its customers at nominal fees and charges.  
• Insurance- Axis Bank provides risk coverage to its customers through various insurance options. With an Online Insurance facility, one can secure themselves against unforeseen emergencies with a few clicks. Health Insurance, Life Insurance, and General Insurance are some of the many insurance options available at the bank.
• Forex- One can smoothly trade in foreign currencies using Axis Bank’s Forex services. Axis Bank lets you exchange your money with more than 14 foreign currencies in different denominations through its Foreign Currency Cash option. The bank offers Forex Cards to make paperless transactions abroad. Using the bank’s Forex services, you can also send/receive money to/from abroad.
• Government Products- Government financial schemes like Atal Pension Yojana, Public Provident Fund, Sukanya Samriddhi Yojana and Kisan Vikas Patra can be applied via Axis Bank. One can enjoy the benefits of these government schemes by visiting the assigned Axis Bank branches. With basic documentation and application, one can successfully apply for these schemes. 
• Investment- Investment tools like SIPs, fixed deposits and National Pension Scheme, among others, are also available at Axis Bank. The bank allows investing in the leading Asset Management Companies using Internet and mobile banking facilities. Opening Demat Accounts, investing in digital gold and Sovereign Gold Bonds simplifies wealth generation for Axis Bank customers.
• SIPs – Whether a seasoned investor or a new one, you can comfortably start a SIP and expand your investment portfolio. Using one’s internet/mobile banking credentials, an axis bank customer can begin a SIP in no time.
• Digital Rupee – The digital form of Indian currency, Digital Rupee, can be accessed using Axis Bank’s Digital Rupee Wallet. Axis Bank allows users to send and receive RBI-regulated digital currency via a QR code or mobile number.

Services Offered by Axis Bank

Branch Banking

Let us begin with the most traditional method of accessing banking services. Axis Bank offers a host of financial services through a network of over 4,000 domestic branches. More than 15,000 ATMs and cash recyclers help facilitate cash deposits and withdrawals at the customer’s convenience. Axis Bank’s representatives can be contacted at any branch for any redressal or query.

Internet Banking

Axis Bank provides 24×7 Internet Banking services to ease customers’ banking experience. Axis Bank loan applications online, request services, investment services and account details are some services that can be accessed through Internet Banking using login credentials.

Mobile Banking

Axis Mobile offers complete safety and security of operations. Account access, Axis Bank loans, UPI transactions, mutual funds investments and bill payments are only some of the plethora of features available on the Axis Mobile app. Another app, Axis OK, allows customers to access mobile banking services without the Internet. The app is only available for Android devices and registers users using their registered mobile number.

Personal Banking

Axis Bank offers credit and investment opportunities to regular customers through its Personal Banking services. Axis Bank covers Retail, Agri, and Rural Banking under its personal banking umbrella. It offers a range of products like Savings Accounts, Deposits and Axis Bank loan applications to its retail customers. Farmer Funding Loans, Tractor Loans and Financial Inclusion are some of the bank’s premium Agri and Rural banking products.

Business Banking

Startups and businesses can make financial transactions using Axis Bank’s Business Banking services. Axis Bank’s corporate banking offers Current Account services to business owners of all scales – from MSMEs to small businesses. Businesses can disburse or accept payments, finance their credit needs and fulfil capital requirements using these services. Startup Banking and MNC Banking are some of its other premium offerings. 

Unique Deals

Axis Bank partners with leading market brands across industries to provide exclusive offers and deals to its customers. Brands offer special prices, big savings and limited-time deals to Axis Bank customers. From travel to food and gifting to electronics, Axis Bank deals offer great benefits to their clients through vouchers, reward points and cashbacks.

Remote Banking

Axis Bank’s remote banking facilities offer personalised and individual-centred services to its select customers. A digital relationship manager is assigned to the customer always to take care of their financial and banking needs. Customers with access to the bank’s remote banking services are offered exclusive rates, specialised financial advice, and other benefits.

NRI Banking 

Non-Resident Indians can also avail of Axis Bank’s services. Axis Bank’s NRI Banking focuses specifically on the needs of NRIs with products and services dedicated to this category. NRI accounts, NRI Axis Bank loans and NRI-centric deposits are some of the many offerings of the bank.

Digital Account

Axis Bank allows customers to open a savings account without visiting a branch. Using the digital account opening feature, an instant account can be extended to access all the banking facilities. Once the online application is submitted, the bank will conduct a digital KYC via video call. Upon completing the digital KYC, a savings account will be instantly opened, and an e-debit card will be issued to the customer. 

WhatsApp Banking

With advancing technology, chatbots have replaced customer care numbers to address customer queries. Axis Bank Whatsapp Banking is available 24×7 for everyone, customers and non-customers. One can send a simple ‘Hi’ message to 7036165000 on WhatsApp to enquire about anything. The users need not worry about the safety and security of their interaction as the chat is end-to-end encrypted.

Voice Banking

Voice Banking makes even Internet and mobile banking seem outdated. Axis Bank has partnered with Amazon Alexa to offer voice banking services. A range of services, such as account details, transaction history and card billings, can be accessed using simple voice commands. After generating a voice PIN, one can simply link their Axis Bank account with the Amazon device.