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Media Coverage | Buyers Eye Homes Priced Between ₹50 Lakh and ₹1 Crore Amid Rate Cuts
May 15, 2025
As the property market gears up for Akshaya Tritiya, one trend is becoming clear: homebuyers are not holding back. Demand is steady and rising, especially in the affordable and mid-income segments. Developers and real estate firms say this interest is seasonal and a sign of growing buyer confidence.
Amit Prakash, co-founder and CBO of Urban Money, believes the timing works for the end-user.
“This will boost homebuyers’ sentiments and improve affordability, particularly in affordable and mid-income segments,” says Prakash. He adds that falling interest rates and stable property prices are helping buyers make faster decisions. Most buyers in this segment fall between the ₹50 lakh and ₹1 crore price range, where much of the new supply is concentrated.
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ToggleIn recent months, cities like Bengaluru, Hyderabad, and Pune have experienced a steady influx of enquiries for two—and three-bedroom homes. Buyers are seeking ready-to-move-in options or projects that are nearing completion. Price appreciation in premium areas has prompted many to explore emerging suburbs with more reasonably priced homes.
“Affordability is not just about the home price. It’s also about loan eligibility, interest rates, and the overall cost of ownership. With banks lowering home loan interest rates again, the EMI burden is lighter. That makes a big difference to a middle-income family trying to plan their finances,” Prakash explains.
Square Yards data shows that buyers in the mid-income bracket are also more likely to complete their purchase within a short decision cycle. Most are end-users, not investors, focusing on long-term value, location, and access to essentials like schools and transport.
The sentiment is also driven by a broader understanding that prices may not remain this stable for long. Developers, too, are reevaluating pricing strategies as input costs stay high. For buyers sitting on the fence, this might be a final opportunity to enter the market before another price increase.
Prakash believes that while premium homes continue to get attention, the affordable and mid-income categories will support market stability in 2025. “This segment is showing strong demand. If policy and lending conditions stay positive, we expect this momentum to continue over the next few quarters.”
In short, homebuyers with a clear plan and a steady income now have a good chance to own a home without overstretching financially. For many, this could be the right moment to make that move.
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